The increase in online retail sales was modest compared to the first decade of e-commerce when the market was growing by 20% and more each year. But the Internet remains the retailing industry’s only growth area.
I’d like to think that retailers would entertain the idea of providing points to socially engaged consumers who share content amongst their social networks; thus earning discounts for the traffic and sales they refer. That would provide motivation for consumers to remain engaged and loyal to the brands they love the most – allowing everyone to reap the rewards of the technology.
The “Main Street Revolution Initiative” gives merchants access to Overstock’s national distribution channel. “By joining our network these small businesses can reduce their supply chain costs and open their products to a mass audience,” says Patrick Byrne, CEO of Overstock, No. 28 in the Internet Retailer Top 500 Guide.
This post takes a look at which Internet Retailers get mentioned the most on social media platforms like Twitter, Facebook and sites like WordPress. The top 25 retailers and there scores are shown in a ranked list according most buzz.
